Online reveal for a new automobile collection.
Each car used as canvas from world-renowned artists
Each car used as canvas from world-renowned artists
My role
Senior designer at AKQA. This project was for a pitch, we were working as a team at a fast pace with the Creative Director and my role was to create a hub page hosting the Art Car collection weekly reveal and 2 detail page templates showcasing the work of the artists.
Senior designer at AKQA. This project was for a pitch, we were working as a team at a fast pace with the Creative Director and my role was to create a hub page hosting the Art Car collection weekly reveal and 2 detail page templates showcasing the work of the artists.
Design opportunity
I had the opportunity to challenge it creatively, making it visually strong and impactful for the weekly reveal, and finding solutions on how to bring it to life with animation concepts. An interactive wall was also part of the digital experience, where the event was taking place, therefore I had to conceptualise and visualise the display including layout, content and key visuals.
I had the opportunity to challenge it creatively, making it visually strong and impactful for the weekly reveal, and finding solutions on how to bring it to life with animation concepts. An interactive wall was also part of the digital experience, where the event was taking place, therefore I had to conceptualise and visualise the display including layout, content and key visuals.
