Digital experience unlocking
a Finish reward after a QR code scan
Company
Reckitt, In-house

Overview & Context
When receiving a new dishwasher, users would notice an instigator from Finish inside of it. They could then scan a QR code on it to discover what the Finish reward unlocks by scrolling through a digital experience and signing up.

Role
Senior digital designer responsible for the end to end concept of the digital journey. With an immersive diving experience, users would be able to appreciate the product itself until the reveal of the reward.

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